Metaverse Consultancy Reports Light Traffic at Real World Company Sites in Second Life and Socialverse
"I doubt any of them [in the list] would be using Second Life for business meetings unless what was being discussed was already essentially publicly available" This is such a good point, and part of the bigger picture, "What are they doing here?" Even if the survey is flawed, its relevant point is that the sims aren't attracting the "masses". Regardless of the marketing budget allotted to SL for these companies, the data does show that there's very little return, even if their "presence" was the only goal. The lack of interactive collaboration tools in-world is yet another limitation for companies who have tons of information to share with the rest of the world. Cisco can't make an in-world interactive network using their IOS images and scripted devices, and another commenter mentioned the lack of Java resources on the Sun site. My blog is comparing/contrasting business concepts taken from the real world into the metaver...